Over the years, my industry experience combines the efficiency and volume of e-commerce with the aesthetic and resources of advertising.
Based in NYC/PHL, you can reach me via the email form below. Consulting services include:
model booking, brand talent archetypes, go-see's + general casting, street casting, art buying, location scouting, annual operational photography and video budgets, shoot / project estimates, studio build-out's, style guides, e-commerce workflow consults, portfolio building / reviews / layout.
Select clients include :
AARP, AMICA Italy, Anthropologie, Arnold Worldwide, Billy Kidd, BHLDN, Blackbook, Bloomberg Markets, Bullett, Club Monaco, Coliena Rentmeester, Cooking Light, Dean & Deluca, Diane von Furstenberg, Elite models, Elle Mexico, Essence, Fresh Beauty, Hart + Leshkina, Health, Hershey’s, InStyle, Jag models, Jeff Vallee, Juicy Couture, Kevin Mackintosh, Kohl’s, Landon McMahon, Macy’s Inc / Macys com, Martha Stewart / MSLO, Men’s Fitness, Men’s Health, Michael Kors, Mohamed Sadek, Money magazine, Nespresso, New York & Company, Nicolas Kantor, Nook by Barnes & Noble, Norman Jean Roy, Olivia Malone, Oprah magazine, Prevention, Psychology Today, Ralph Lauren, Stop & Shop, T: The New York Times Style Magazine, Teen Vogue, Travis Rathbone, Victoria’s Secret, Will Davidson, Women’s Health, 1-800-Flowers
I grew up on a veggie farm, and majored in Photojournalism and Women's Studies at RIT. My photo career began in the world of editorial, assisting David Laidler, former DOP at Getty Images.
Through the economic crash of 2008, I pivoted from journalism to manage an upcoming still life studio. As our concepts and capabilities grew, I began to also dabble in casting.
Fashion and talent spoke to my background in dance, and love of textiles. I've worked producing and casting for American design leaders and brands, ever since.
I'm research focused, and budget conscious, without ever compromising creative. Good ethics and representation are paramount to everything I help create.